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Not only is there a new sheriff in town, content marketing, but there is a rapidly evolving new movement too. How can you create "lean content"? Read on.
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Scooped by Martin (Marty) Smith |
Scoop.it!
Ken Morrison's comment,
April 27, 2013 8:20 AM
I enjoyed this article Marty. The Circus analogy was a concrete example that I will remember for a while. Well Done.
Martin (Marty) Smith's comment,
May 1, 2013 9:04 AM
Thanks Martine for Rescoop. Marty
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Had fun writing this piece on how Guillaume, Marc and the @Scoopit team are creating the Lean Content Movement and what that means to we lucky few Internet marketeers.