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Mobile Marketing and Technology are my passions.... those are the ones I can confess ;-)
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Social Calls-to-Action Work [Infographic] Dan Zarrella

Social Calls-to-Action Work [Infographic] Dan Zarrella | Information Technology & Social Media News | Scoop.it
For more social media data like this, check out my latest book The Science of Marketing now! Traditional marketers and sales people have known for years

Via John van den Brink
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Las 10 preguntas y respuestas más frecuentes sobre crear y gestionar un blog

Las 10 preguntas y respuestas más frecuentes sobre crear y gestionar un blog | Information Technology & Social Media News | Scoop.it
Cuando empiezas con tu proyecto blog desde cero surge un numero infinito de preguntas. En este post he cogido las más frecuentes para dar algunas respuestas.

Via Gumersindo Fernández, Lydia Gracia
Lydia Gracia's curator insight, May 16, 2013 5:56 AM

muy bien para asentar las bases

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How I Went From 0 to 1,012 Blog Subscribers in 101 Days

How I Went From 0 to 1,012 Blog Subscribers in 101 Days | Information Technology & Social Media News | Scoop.it

An excellent article on how to strategically generate more traffic for your blog by targeting the right audiences for your content.  Very useful for businesses who want to capitalize blogging as a tool for driving up more profits.

 

It took me 101 days to hit 1,012 subscribers. I did it by using a very simple strategy that was free from overwhelm and stress.

 

Most bloggers never get past the 1,000 subscriber mark, or create a profitable online business, not because they aren’t good, but because they are afraid to use the most effective tools available.

 

I worked hard during those 101 days, but I loved every second of it. Looking back, I can still see where I made mistakes, but making mistakes is not the problem, not taking action is.

 

If you can consistently take action, you will achieve your goals.

And the way to consistently have the fuel to take action is to find and follow your passion.

 

We all have something like this inside of us.

If you can find a topic you could die for, you’re on the right track. If someone had a gun to your head and you had to choose one topic to write about for the next few years, what would you choose?

 

Read more: http://www.wakeupcloud.com/blog-subscribers/


Via Martin Gysler
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Linkbaiting, la mejor forma de conseguir enlaces

Linkbaiting, la mejor forma de conseguir enlaces | Information Technology & Social Media News | Scoop.it

El linkbaiting es otra forma de generar enlaces dentro de una campaña de posicionamiento web, esta tiene como fin ser enlazado por multitud de fuentes diferentes.


Via Dinero Bloggeando
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6 Reasons Your Blog Content Won’t Go Viral

6 Reasons Your Blog Content Won’t Go Viral | Information Technology & Social Media News | Scoop.it

Here are 6 reasons your content won’t get shared (and it absolutely won’t go viral):

 

1) No Sharing Buttons (or they’re hidden)

In order to help your content spread, you have to reduce the friction of sharing. In other words, make it very easy to share via Facebook, LinkedIn Twitter, Pinterest and via email.

 

2) You Have a Boring Headline

Headlines are the first things people see when the visit your website or blog.

 

3) You’re Not Connected In Social Media and/or You Don’t Share it Yourself

If a tree falls in the forest but no one is around to hear it, does it make a sound? Translated into blogging, this is, “If a post is written but there’s no one around to read or share it, was it really written at all?”.

 

4) Your Posts Are All About You

I have nothing against you, your company, your products, the benefits of your products, the different colors you offer, your financing plans, your client case studies, your demos or your company events. It’s just that it’s not that interesting for me as a reader.

 

5) You Don’t Have an Artisanal Attitude to Crafting Content

Blog posts that are produced as “check the box” activities will never be exceptional. In other words, an inspired piece of content can get hundreds or thousands of shares while an uninspired one can get zero.

 

6) You Don’t Post Often Enough To Become Good At It

Every content creator starts off producing average (or below average) content. Get over that fact.

You have to produce enough content, get enough feedback, see what people respond to and find your own voice…and that requires that you put in some time.

 

by Tom Treanor


Via Ivo Nový
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3 Infografías para generar contenido de calidad, tener un blog de éxito y conectar con tus clientes.

3 Infografías para generar contenido de calidad, tener un blog de éxito y conectar con tus clientes. | Information Technology & Social Media News | Scoop.it

Via Lydia Gracia
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10 Reasons Your Small Business Shouldn't Start a Blog

10 Reasons Your Small Business Shouldn't Start a Blog | Information Technology & Social Media News | Scoop.it

The most of time we speak about the "why" and "how" you should start a blog, in this post it's, for one time, different. Blogging is increasingly popular, but that doesn't mean it's right for your small business. Here are 10 reasons you might want to hold off on. [note Martin Gysler]

 

If it wasn't before, blogging is certainly the "it" marketing vehicle of the moment.

 

A study of more than 3,000 marketers done by Social Media Examiner last year showed 68 percent of small businesses use blog posts already as part of their social-media strategy. After all, if you're going to be tweeting and updating your status on LinkedIn and all, it's helpful if you can link back to some tasty piece of content on your site. Blogging makes that easy to do.

 

But that doesn't mean blogging is right for your small business, as the blog Reputation Capital pointed out earlier this week. Here are a few reasons you might want to hold off on blogging at your business:

 

Read more: http://bit.ly/Ax1Hho


Via Martin Gysler
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