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How Much Content Should You Be Creating?

How Much Content Should You Be Creating? | MarketingHits | Scoop.it
From labs.openviewpartners.com - June 15, 2013 2:28 PM

Marty - some valid points here, but I distrust post that tell me no one size fits all and then tries to get me to wear one size. I also distrust polls that are set up to have a clear easy winner (as theirs is). Read my notes before reading the piece.


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Martin (Marty) Smith's comment, June 15, 2013 3:59 PM
Great comment Daniel. Nice Scoops too. Thanks, Marty
Sean Ryan O'Neill's curator insight, June 16, 2013 6:51 AM

Excellent read, including the comments which followed. 
Martin (Marty) Smith's comment, July 10, 2013 7:16 PM
Had an interesting follow on conversation with Jan Gordon about the question of how much. MORE is an important idea because you can't analyze feedback on content you don't create and publish. More can also be a turnoff for some, but the way we consume content along with everything else is changing. Instead of reading everything all the way through we dip in and dip out. Twitter and other social nets are either leading or reinforcing this ADD-like behavior. Well let's not judge it. It is what it is. No one READS anymore we scan so MORE scanable content in more places is good. Even BAD content is valuable since its creator learns NOT to create that kind of content, but ONLY if they publish. If a team "Sistine Chapels" their content waiting for a perfection that will never arrive they kill feedback needed to thrive.
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